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(CityRegions.Com, May 11, 2018 ) Global Fortifying Agent Market:
The global fortifying agents market was valued is expected to reach over USD 66.7 billion by 2023, projecting a healthy CAGR of 10.3% over the forecast period. The growing demand for healthy food, along with the increasing heath awareness among consumers, has accelerated the usage of fortifying agents. These agents are largely being used in cereals, dairy, oil & fats, beverages, bakery, snacks and confectionary items in the global market. The rapid adaptation of fortifying agents in food processing industry, for better functional and nutritious attributes, is boosting the market.
Market Dynamics
The growing consumers demand for dietary supplements helps drive the fortifying agents market. Consumers demand for health foods also accentuates the demand for fortifying agents. The increasing awareness among consumers that dietary supplements with fortified nutrients is highly beneficial for the overall development of the human body is leading manufacturers to use fortified agents in their products.
Segmentation
Cereals, dairy, fat & oils, and baby food products are among the largest consuming industries for food fortifying agents in the world. The properties of improving food quality and nutrition, possessed by these agents, have broadened their application in the food industry, which includes bakery, breakfast items, and beverages. Baked products, such as biscuits, cookies, cakes, pastries, and breads, are increasing the fortifying agent application, rapidly. The products with higher health benefits are appealing consumers to consume such food items without price sensitivity in the food market. An increased number of food items is expected to appear in the market with innovative fortifying agents, during the forecast period.
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Regional Analysis
Fortifying Agent plants are popularly cultivated in North Africa, Asia and Europe. Fortifying Agents are native to Asia Minor; however, now it is cultivated as one of the main commercial crops in Canada, India, China and temperate climates of the European region. The major market for yellow Fortifying Agent is the North American condiment industry. Europe is the major market for brown Fortifying Agent for use as a condiment, often in the form of specialty Fortifying Agents. Asia is the major market for oriental Fortifying Agent for use as spicy cooking oil and condiments.
MAJOR PLAYER: BACKWOODS FORTIFYING AGENT COMPANY, FORTIFYING AGENT AND CO., WOEBER’S ,UNILEVER, BOAR'S HEAD, BERTMAN , ORIGINAL BALLPARK FORTIFYING AGENT, CHARROUX, COLMAN'S, MCCORMICK FOODS, FRENCH’S, KRAFT FOODS GROUP, INC., CONAGRA BRANDS INC., H. J. HEINZ COMPANY, PODRAVKA and ZATARAIN'S, amongst others.
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Companies Mentioned:
Backwoods Fortifying Agent Company, Fortifying Agent and Co., Woeber’s ,Unilever, Boar's Head, Bertman , Original Ballpark Fortifying Agent, Charroux, Colman's, McCormick Foods, French’s, Kraft Foods Group, Inc., Conagra Brands Inc., H. J. Heinz Company, Podravka, Zatarain's
Some Point from TOC:
1. Introduction
2. Executive Summary
3. Market Insights
4. Market Dynamics
5. Market Segmentation and Analysis
…Continued
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