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(CityRegions.Com, February 28, 2017 ) Houston, TX -- EmailWire, the global newswire with unlimited press release distribution services (https://goo.gl/L5EoQD) today highlights the people-based marketing with a free report. Online advertisement, from major players such as Google and Yahoo, make their money from ads based on keywords entered in their respective search engines for queries. Advertisement based business models serve banner ads based on verticals or subject matters.
Whether ad serving are based on queries or subject matter, internet users are doing everything they can to ignore or block ads. What is a business to do to reach a target audience?
Companies are turning to people-based marketing where advertisement are served based on data that produces relevancy to potential or existing customers. Ad serving software, depending on data, should be able to understand a user's behavior and serve ads that are relevant and address consumers’ needs.
To confirm this assertion, "83% of advertisers are reporting superior outcomes with people-based ads," according to a free report from Signal: https://goo.gl/lFYHqP
This report "is based on an online survey of 350 senior North American marketers and media buyers with moderate to high online ad budgets which provides media buyers and advertisers with new insights into the opportunities presented by people-based advertising."
About EmailWire.Com
Houston, Texas based EmailWire.Com (https://goo.gl/L5EoQD) is a global newswire with unlimited press release distribution services that helps businesses to writing, publishing and distributing engaging press releases with multimedia content for small and medium size companies across the globe.
Public companies, private corporations or organizations, through their public and investor relations firms also use EmailWire to publish and distribute news releases to reach their target audiences.
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Source: EmailWire.Com 
Source: EmailWire.com
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